“Intelligent Integration of Supply Chain Processes and Consumer Services based on Unique Product Identification in a Networked Business Environment”
The SMART research project aims to support intelligent business networking and consumer services based on effective and efficient information sharing and collaboration across supply chain partners, capitalizing on the fact that products are uniquely and automatically identified (at item, case or pallet level) with the use of RFID technology. The SMART project will exploit the possibility to uniquely identify product instances in:
- Supply chain management processes, through intelligent and innovative collaborative information systems and electronic services, and
- Supporting in-store processes to inform customers and build consumer loyalty
Οι partners του έργου